Manager - Growth Marketing & Success

Job Title: Manager - Growth Marketing & Success

Location: Bangalore

Company: Vocallabs.ai

Type: Full-time | Mid-Senior Level

About Vocallabs.ai

At Vocallabs.ai, we are reimagining how voice and conversation intelligence can transform business decision-making. Our SaaS platform helps companies convert real-time customer interactions into deep, actionable insights — powering everything from support automation to sales enablement.

We’re looking for a smart, execution-oriented GTM & Growth Strategy Manager who can own and lead go-to-market operations across marketing, product adoption, customer success, and enterprise growth.

Role Overview

As the GTM & Growth Strategy Manager, you will be the driving force behind how our product is positioned, adopted, and scaled across markets. You’ll work cross-functionally with product, sales, marketing, and success teams to define and execute strategies that grow revenue, improve retention, and create customer impact.

You’ll combine analytical thinking with a hands-on approach to drive campaigns, onboard enterprise clients, manage product-led growth (PLG) motion, and fine-tune success operations.

Key Responsibilities

🚀 Go-To-Market Execution

1. Build and execute GTM strategies for product launches, feature rollouts, and new use cases
2. Align messaging, positioning, and collateral across sales, marketing, and customer success
3. Enable sales/account teams with the right materials, playbooks, and demos

📈 Growth Strategy & Pipeline

1. Own full-funnel growth metrics – acquisition, activation, retention, and expansion
2. Run outbound and inbound experiments for lead generation and engagement
3. Leverage analytics to track performance and optimize ROI

🤝 Customer Success & Revenue Expansion

1. Drive user onboarding, product adoption, and customer health
2. Identify upsell/cross-sell opportunities and reduce churn
3. Create feedback loops to inform product and marketing

🎯 GTM Process & Enablement

1. Develop scalable processes for sales outreach, enterprise onboarding, and lifecycle marketing
2. Manage tool stack (CRM, email automation, analytics) to drive GTM execution
3. Build campaign and funnel dashboards to share insights with leadership

Required Qualifications

1. B.Tech + MBA from a reputed institution (MBA from IIMs highly preferred)
2. 3+ years of experience in SaaS, preferably across GTM, marketing, or growth roles
3. Proven experience working in startup environments with high ownership
4. Strong grasp of SaaS funnels, PLG/SLG motion, and enterprise sales collaboration
5. Hands-on with tools like HubSpot, Intercom, GA4, Mixpanel, or similar platforms
6. Excellent storytelling, execution, and stakeholder management skills